Ming Chuan University’s College of Tourism and International Studies presented papers at the TTRA Asia Pacific Chapter conference held at Seoul Sejong University in South Korea from December 1-4. Led by the Dean of International College and Professor of Leisure and Recreation Management Department, Professor Hsuan Hsuan Chang, students from the Leisure and Recreation Management Department, Lai Hsuan Yu and Lu Ching Hsuan (fourth year), and from the International College, Olivia Toh (second year), were the only three undergraduates representing Taiwan. They shared their research results at the international conference.
Lai Hsuan Yu presented a study titled “Generation-based Travel Decision Analysis in the Post-Pandemic Era,” delving into travel decisions of different generations in the post-pandemic era. She shared a four-month intensive preparation process and expressed gratitude to Professor Chang for her meticulous guidance.
Lu Ching Hsuan presented on “Sports Specialization or Sports Addiction? – The Influence of Social Media,” focusing on issues related to sports addiction and exploring the impact of social media. She highlighted the memorable experience of presenting entirely in English at the international conference and the substantial benefits gained.
Olivia Toh presented on “How does social media affect the travel decision-making process of Generation Z?,” sharing research on the travel decision-making process of Generation Z. She expressed that participating in the international conference expanded her academic horizons, emphasizing the significance of this experience as a milestone in her life. Additionally, Olivia Toh received the Best Presenter award for outstanding performance at the event.
The students thank Ming Chuan University’s Office of International Affairs for providing financial support, enabling them to present their research at the international conference during their university years. This not only brought honour to Ming Chuan University but also injected new vitality into Taiwan’s academic community.
