Student Participation in GITM 2026: Exploring Innovation, Technology, and Management
By Nabi Bui
On April 24, 2026, the International Conference on Global Innovation, Technology, and Management (GITM 2026) was successfully held at Ming Chuan University, Jihe Campus, Taipei. The conference brought together scholars, researchers, and students from various institutions to exchange ideas and discuss emerging trends in innovation, technology, and management.
The event began with registration and opening remarks by Dean Hsuan-Hsuan Chang, setting a professional and welcoming tone for the conference. The program featured keynote speeches, parallel sessions, and networking opportunities, reflecting the interdisciplinary nature of contemporary research in global innovation.
Highlight: Keynote Speech on the Future of Hospitality
One of the highlights of the conference was the keynote presentation by Prof. Chulmo Koo from Kyung Hee University, titled “Three Ages of Hospitality Reflection: Origins, Contemporary, and Future.” In his talk, Prof. Koo provided a comprehensive overview of the evolution of the hospitality and tourism industry, emphasizing the transition from traditional service models to technology-driven systems.
A key focus of the presentation was the concept of “AI-powered Smart Tourism 2.0,” which illustrates how artificial intelligence is transforming tourism experiences. The integration of AI technologies, such as personalized recommendation systems, virtual and augmented reality, and data-driven platforms, was highlighted as a major force shaping the future of the industry. The presentation also raised important considerations regarding the balance between technological advancement and ethical responsibility, encouraging participants to reflect on the human-centered nature of innovation.
Diverse Topics Reflecting Global Trends
According to the conference agenda, the parallel sessions covered a wide range of topics, including AI and digital consumer behavior, sustainable consumption, marketing and brand communication, education in the digital era, and global trade. These themes demonstrate the growing importance of interdisciplinary approaches in addressing complex global challenges.
From an overall perspective, it was evident that the conference emphasized the rapid impact of digital transformation across industries. The integration of technology into management practices is no longer optional but essential for organizations seeking to remain competitive in a globalized world.
A Well-Organized and Supportive Experience
In addition to the academic program, the conference also paid attention to participants’ overall experience. During the lunch break, the organizers thoughtfully prepared a VIP lunch, offering a variety of sweet and savory dishes. This provided attendees with an opportunity to relax, network, and recharge before continuing with the afternoon sessions. Such arrangements contributed to maintaining participants’ engagement and creating a comfortable and welcoming conference environment.
In conclusion, GITM 2026 was a meaningful academic event that highlighted the critical role of innovation and technology in shaping the future of various industries. The keynote speech by Prof. Chulmo Koo, in particular, provided insightful perspectives on the evolution of hospitality and the transformative power of artificial intelligence.
Participating in this conference not only broadened participants’ understanding of global trends but also inspired further interest in the fields of technology, management, and innovation. Such events play an important role in fostering academic growth and encouraging students to engage with real-world challenges from a global perspective.